With the European electric vehicle market continuing to grow, Nissan has unveiled the all-electric Juke at its Vision event at the company’s global HQ in Japan. The third-generation Juke is part of an expanded EV line-up in Europe and marks a major step forward in the auto maker’s electrification strategy on the continent.
Since its original launch in 2010, Juke has captured the imagination of 1.5 million customers across Europe and this new EV Juke carries “personality and emotion” into the electric vehicle era, the auto maker said, in a reimagination of one of Europe’s most distinctive compact crossovers that forms part of Nissan’s broader strategy to offer an electrified powertrain for every type of customer today.
The path toward full electrification
The Juke EV will join the third-generation Leaf in offering vehicle-to-grid technology, supporting the integration of EVs into the wider energy ecosystem.
“Europe is central to Nissan’s electrification strategy, and we remain firmly committed to a fully electric future,” said Massimiliano Messina, chairman, Nissan AMIEO. “With a rapidly expanding EV line-up, we are bringing greater choice and innovation to every segment, powered by our strong design, engineering and manufacturing footprint in the region. Together, this next generation of vehicles will accelerate our transition to zero-emission mobility.”
The EV Juke will be built at Nissan’s Sunderland plant in the UK. “Juke has always stood for bold design and a willingness to challenge convention. With this third generation, we are bringing that spirit into the electric age,” said Clíodhna Lyons, region vice president, product, brand and marketing strategy, Nissan AMIEO. “As our first fully electric Juke, it will help us reach new customers while expanding choice across our electrified range.”
The third-gen Juke will be launched in spring 2027.
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